I want to talk about your audience. Your customer. You’ve heard me drone on about always keeping your impact on the customer front and center in everything you do. “Always speak and write and position yourself around the IMPACT or transformation you give the client.” How many times have you read some version of this …
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OUR BLOG
Digitally speaking, blogging is the best way for us to share our insights into the way businesses are run and how they communicate. Please check back regularly as we update this blog page at least once a week with fresh insights and stories
Doing Good, Giving Back
Let’s talk about doing good, giving back. First, have you ever acted before thinking? I mean, jumping off the cliff without even thinking about how high that cliff is? Of course! We all have, haven’t we? I want to share two stories of my latest – falling off the cliff. There is a guy out …
Business Security — How’s Yours?
I have a confession. I have never really paid a lot of attention to the topic of business security from the technological side in any operation I have led or launched. Like you, I read and tut-tutted about the headlines of the high profile hacks. Over the years, I always budgeted great gobs of funds …
Changing & Transforming Today
Change and transformation are what will drive 2021. Leaders and business owners have a ton of different realities to deal with, to cope with and to drive forward. 9 to 5 as we knew it is gone. We will never return to the industrial age ways of doing. Many positions, jobs, products, and services are …
Ready for a Change?
“In a few hundred years, when the history of our time will be written from a long-term perspective, it is likely that the most important event historians will see is not technology, not the internet, not e-commerce. It is an unprecedented change in the human condition. For the first time, literally, substantial and rapidly growing …
Change Your Thinking for the Better
You’ve heard me say ‘change your thinking for the better’ umpteen times. This week I had an epiphany. I must share it with you. For 2020, the personal accomplishment I am most proud of is losing nearly 30 pounds. (I have shrunk to 5 feet 1 and ½ inches. So trust me, 30 pounds is …
Success: Do You Exceed Eleven?
Let’s talk about one piece of success today. Do you remember the movie This is Spinal Tap? It was about one of England’s loudest heavy metal rock bands. Spinal Tap. Directed by Rob Reiner – who also played the director of the mockumentary, it was a satirical look at life inside a rock and roll …
Take a Stand!
I want to encourage you to take a stand! To climb onto your soapbox! Huh? Let me show you how it makes you stand up and stand apart from all your competition. Remember a couple of years ago, when we were in the middle of the election season? Well, one sunny day, an older gentleman …
Wealth Blind Spots. You? YUP!
Did you know there are four wealth blind spots that most business people have? As a matter of fact, the only people who DON’T have these blind spots are the mega-millionaires and billionaires. Side note: While I have never worked with a billionaire, I have worked with many, many millionaires and mega-millionaires. And also …
Joint Venture: Marketing? Sales? Scams?
I don’t have to tell you that the pandemic decimated the income streams of so many businesses. And in the mad scramble to keep money coming in, you might have encountered or heard increasing use of an old term. Joint Ventures. As in, let’s do a joint venture together and find us some money. Today, …