OUR BLOG

Digitally speaking, blogging is the best way for us to share our insights into the way businesses are run and how they communicate. Please check back regularly as we update this blog page at least once a week with fresh insights and stories

Awaken Your Mojo

Last time we chatted, I mentioned reclaiming our MOJO and our profit money is about focusing on the Leadership of ourselves. It is about awakening ourselves from a deep sleep. Let me tell you a story. Last summer, I interviewed an investment advisor. Y’know the type. They advise you about how to plan your money …

How’s Your MOJO These Days?

Why on earth do I even care about the state of your MOJO,  you ask? Because it is driving the state of your business and your life. Don’t believe me? Then let me share two stories and ask you an uncomfortable question. First Story A year ago, I met with a guy to explore some …

One Cure for Verbal Diarrhoea

What a provocative title.  Verbal Diarrhoea.  Yet you know and I know exactly what it is when we hear it! I have a friend who has one of those hypnotising voices. The kind you want to listen to forever. He can read a telephone book and make all those numbers sound like the most fascinating …

Build Your Brand the Right Way

This pictorial masterpiece explains the two kinds of tools necessary to build your Brand.  Your Personal Brand. First, you introduce your product or service to the market via your Trust Tools. To Build your Brand, personal networking is at the core, augmented with Speaking, Teaching and Writing. These all breed familiarity, expertise and credibility. As …

Personal Touch in Your Business

Every business and every Brand is built on personal touches. Every business. Every Brand.  There are several personal touches you can have. With a business card Do you have a bit of card stock 2.5 inches by 3 inches that has your company name, logo, positioning, contact info including your name and title printed on …

Do You Market Yourself As An Upstanding Community Citizen?

How does one even attempt a discussion about being an Upstanding Community Citizen let alone make sure your marketing works for you? Let’s try! You know there are three legs to the Bullet Proof trifecta, right? Successful companies are passionate about their customers.  Have wickedly simple processes.  And are upstanding community citizens.   This past …

Do You Hire Well?

Everyone complains about a lack of employee engagement these days. Yet, I have never met an incompetent person.  EVER. Sure, I HAVE met angry people, disillusioned people, frustrated people and even people in the wrong jobs. But never has anyone ever been incompetent, lacked talent, started the day plotting how to screw everyone, and nor …

Reputation Management

If you are like us, and we believe that is very likely possible, you know the most valuable thing you own is your word.  Similarly, the only thing worth pure gold in your business is its reputation.  This is something a lot of people in business think about but don’t have much of a plan …