I am quite taken with the terms before-times and after-times. As in pre and post-pandemic. This week, hubby and I took the car in for some work and decided to grab a Starbucks – as walk-in customers. The place was like a massive cavern because all of the usual 30 or so tables with chairs …
Take a Stand!
I want to encourage you to take a stand! To climb onto your soapbox! Huh? Let me show you how it makes you stand up and stand apart from all your competition. Remember a couple of years ago, when we were in the middle of the election season? Well, one sunny day, an older gentleman …
Joint Venture: Marketing? Sales? Scams?
I don’t have to tell you that the pandemic decimated the income streams of so many businesses. And in the mad scramble to keep money coming in, you might have encountered or heard increasing use of an old term. Joint Ventures. As in, let’s do a joint venture together and find us some money. Today, …
Gimme Some Loving?
Have you ever listened to any Spencer Davis Group music? (They were a UK band formed in 1963 and lasted about six years.) One of their massive hits was the Gimme Some Loving song. I fell in love with that song more than twenty years after it was released. The chorus goes like this. So …
Key Priorities for Your Business. Right Now.
You have tons of things coming at you right now. We all do. And every one of us is unmoored. I am popping in to share three ideas guaranteed to give you some relief. The first idea is to stay calm. Emotion will not change anything. It is essential the panic, fear, and stress do …
Are Your Employees Your Greatest Assets?
How many times do you see or read company statements proclaiming their employees to be their greatest assets? Our strength lies in our employees! Our employees are our greatest and best asset! No asset we have is more valuable than our employees. We have all read words like these, haven’t we? You might even have …
Personal Touch in Your Business
Every business and every Brand is built on personal touches. Every business. Every Brand. There are several personal touches you can have. With a business card Do you have a bit of card stock 2.5 inches by 3 inches that has your company name, logo, positioning, contact info including your name and title printed on …
Find The Time, Finally Take Action
Is our problem finding the time? Or finally, take action? In the last post, I told you about my laptop trials and tribulations. Update: it took sixteen days to be reconnected to the Borg finally. Thank you to all of you who wrote in or called me with your thoughts and words of advice. I …
Reflections On The State Of Online Marketing
For the past year or so I have been commenting about online marketing mainly through channels like social media and all the various forms of content management. My main view has been that while all this activity may seem like it’s worthwhile, for a lot of businesses, who have had a few years to experiment …
5 Smart Business Tips From The Great Bob Dylan
I have always considered myself to be a bit lucky. So lucky, in fact, that I was fortunate enough to have met and talked one-on-one with Bob Dylan for about half an hour. This was back in the 70s when he was just about the biggest thing out there. The story of how this came …